Fraser P. Seitel

Seitel_Fraser-PSCHRANZ LECTURER 1992

Fraser P. Seitel is a veteran of more than three decades in the practice of public relations. In 2000, PR Week magazine named Mr. Seitel one of the “100 Most Distinguished Public Relations Professionals of the 20th Century.” In 1992, after serving for a decade as senior vice president and director of public affairs for Chase Manhattan Bank, Mr. Seitel formed Emerald Partners, a management and communications consultancy, and also became senior counselor at the world’s largest public affairs firm, Burson-Marsteller. Mr. Seitel is a frequent contributor to cable television. He has also counseled hundreds of corporations, nonprofits, associations, and individuals in the area for which he had responsibility at Chase – media relations, speech writing, consumer relations, employee communications, financial communications, philanthropic activities and strategic management consulting. Mr. Seitel is an Internet columnist at and a frequent lecturer and seminar leader on communications topics. Over the course of his career, Mr. Seitel has taught thousands of public relations professionals and students.  In 1980, he wrote the first edition of The Practice of Public Relations. He started his career with Prentice-Hall and Hill & Knowlton. He holds a B.J. from Missouri, an M.A. in journalism from North Dakota and a M.B.A. from New York University.