Paul Alvarez, a longtime executive with Ketchum Communications Inc., left Omnicom in 1997. Alvarez became vice chairman of Diversified Agency Services at Omnicom when Ketchum Advertising – Pittsburgh was sold to Omnicom in 1996. He was instrumental in the sale of Ketchum Advertising to Omnicom. Previously, Alvarez was chairman, president and chief executive of the advertising agency, the twelth largest independent advertising agency in the country. Alvarez had a long career with Ketchum Communications, serving also as vice chairman of Ketchum Communications Inc, chairman of Ketchum Public Relations, and president of Ketchum Specialized Communication in his 25 year career with the company. Alvarez also served as cochairperson on the Commission on Graduate Study in Public Relations by the public relations division of the Association for Education in Journalism and Mass Communication.